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Last Updated Date: 09-21-2022
Welcome to Server-aspect Tagging In Google Tag Manager! This course will train you every little thing you have to learn about organising the tagging surroundings, migrating your shopper-aspect tags to run by means of the server, customizing the surroundings to higher fit your wants, optimizing the Google Cloud Platform assets, and extra…
With (welcome) advances in privateness laws and with browser monitoring protections, it has turn into increasingly vital to take management of the info flows transferring between customers and third-social gathering distributors that need this consumer information.
By loading distributors scripts straight in the browser or the app, these scripts have free rein to gather information with out virtually any restrictions. These scripts usually inflict extreme efficiency penalties on the searching expertise as properly.
Server-aspect tagging introduces a brand new middleman between the consumer and the seller. By deploying a Server container in Google Tag Manager, the location proprietor can transfer the cumbersome and privateness-invasive monitoring and information assortment logic to run by means of their server first, the place they will do issues like information validation, consent administration, useful resource caching, and full supply anonymization to make sure the tip consumer’s privateness.
On this course, we are going to stroll by means of all of the steps required to arrange your individual tagging surroundings. Whereas you are able to do the course classes with a zero-price setup, as soon as you progress to a manufacturing surroundings, there will probably be some prices concerned with operating the digital machines that deal with your tagging surroundings (that is coated in the course).
-> In case you are a advertising and marketing skilled who needs to take your data of Google Tag Manager and increase it to cowl alternatives in the Cloud, this course is for you.
-> In case you are in IT or net growth and also you’ve been involved with the proliferation of shopper-aspect tags, and also you need to take steps to enhance governance, this course is for you.
-> In case you are a supervisor who understands how vital it’s to determine possession over information assortment and processing processes inside and group, this course is for you.
-> In case you are a knowledge privateness or safety skilled who needs to deploy and make the most of instruments and strategies for shielding the consumer’s proper to manage their information, this course is for you.
-> In case you are a Google Tag Manager consumer who needs to know extra in regards to the Cloud and the chances of server-aspect applied sciences, this course is for you.
We count on our college students to have a baseline data of Google Tag Manager, however you don’t want any expertise of working with Cloud providers. The course is designed to stroll you thru all of the steps required to confidently work with server-aspect tagging in knowledgeable context.
The course contains…
Activity-primarily based, chew-sized, self-paced video classes
The course contains 70+ movies, grouped into classes. Every lesson is designed to discover some elementary side of server-aspect tagging.
The movies are primarily voice-over display recordings, with enhancements to make it simpler to comply with alongside. The course is self-paced, and you may take it at your individual leisure.
The movies are accompanied with an interactive English transcript in addition to subtitles that will help you comply with alongside.
The person matters all the time comprise textual content content material to assist flesh out the ideas.
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