Zinkevich & Blagojevic – B2B Marketing Strategy Playbook
-
Learn online (no require download), easy download (Google Drive)
-
Ensure to get all files in the file list
-
Get free update course through your email
-
If you find a website cheaper than us, send it to us and we'll offer a cheaper price.
-
Last Updated Date: 10-13-2022
Zinkevich & Blagojevic – B2B Marketing Strategy Playbook (4.5 GB)
Last Updated Date: 10-13-2022
Google Drive Proof
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook01 Full Funnel Strategy
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook01 Full Funnel StrategyDefine a clear goal
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook01 Full Funnel StrategyGTM Strategy Toolkit
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook01 Full Funnel StrategyROI Taxes
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook01 Full Funnel StrategyThe Boiler Room Strategy
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook01 Full Funnel StrategyThe Full-Funnel Marketing Strategy
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook02 Market Segmentation
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook03 Ideal Customer Profile
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook4. POSITIONING AND UNIQUE VALUE PROPOSITION (UVP)
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook4. POSITIONING AND UNIQUE VALUE PROPOSITION (UVP)1. Standing out
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook4. POSITIONING AND UNIQUE VALUE PROPOSITION (UVP)2. Positioning strategies
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook4. POSITIONING AND UNIQUE VALUE PROPOSITION (UVP)3. Other differentiation approaches
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook4. POSITIONING AND UNIQUE VALUE PROPOSITION (UVP)4. Analyzing competitors messaging & positioning
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook4. POSITIONING AND UNIQUE VALUE PROPOSITION (UVP)5. Develop the Unique Value Proposition (UVP) & the UVP amplifiers
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook4. POSITIONING AND UNIQUE VALUE PROPOSITION (UVP)6. How to validate your UVP
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook4. POSITIONING AND UNIQUE VALUE PROPOSITION (UVP)7. Implementing your positioning and UVP
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook05 THE BUYERâS JOURNEY
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook6. DEVELOP A CUSTOMER-CENTRIC MARKETING AND SALES PROCESSES
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook6. DEVELOP A CUSTOMER-CENTRIC MARKETING AND SALES PROCESSES1. Developing a map of informational needs
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook6. DEVELOP A CUSTOMER-CENTRIC MARKETING AND SALES PROCESSES2. The content audit
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook6. DEVELOP A CUSTOMER-CENTRIC MARKETING AND SALES PROCESSES3. Develop a marketing and sales process based on the buyer journey
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook07 MARKETING PLANNING
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook08 B2B MARKETING REPORT AND DASHBOARD
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook09 MARKETING STRATEGY PRESENTATION
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy Playbook10 NEXT STEPS & FULL-FUNNEL ACADEMY
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy PlaybookBonus
My Drive DataZinkevich & Blagojevic – B2B Marketing Strategy PlaybookBonusA skillset of modern B2B marketer
Since 2013, we (Andrei Zinkevich & Vladimir Blagojevic) have labored with 100+ B2B tech and service-based firms from america and Europe which have excessive ACV (common contract worth) and lengthy gross sales cycles.
We developed a go-to-market technique framework that was efficiently carried out in manufacturing automation, fintech, software program growth, {hardware}, cybersecurity, healthcare consulting, and plenty of different verticals.
We documented the framework and created an all-action course for B2B entrepreneurs and startup founders that incorporates every part you have to develop an efficient advertising and marketing technique to predictably develop your corporation.
You’ll get a distilled data and a playbook that we’d use if you happen to had employed us.
Right here is how your advertising and marketing will appear like after implementing only a fraction of what you’ll get from the playbook.
YOU WILL:
Cease counting on solely your intestine feeling or copying others when making strategic choices, launching new advertising and marketing packages, or penetrating new markets, and making the best choices that may assist to develop a enterprise
Simply establish and concentrate on probably the most worthwhile segments, channels, and campaigns, and eradicate what’s pointless
Get executives and gross sales buy-in, then gaining the advertising and marketing, gross sales, and growth assets to decide to a selected launch time
Choose & double down on the best channels for sustainable progress as an alternative of attempting to be all over the place and losing money and time
Align execs and gross sales on what success appears like
Develop a advertising and marketing dashboard with main indicators to arrange the best expectations for advertising and marketing and keep away from rash choices about what works and what doesn’t
Develop a singular worth proposition and choose the best positioning technique to face out from the competitors and resonate with prospects
Develop a client-centric advertising and marketing plan to create consciousness, generate & seize the demand, educate and nurture patrons to fill within the pipeline with sales-qualified alternatives
Produce an correct estimate of finances, crew, instruments to attain income targets
Guarantee a strong ROI of selling packages on a tighter finances with out experimentation and guesswork
HERE IS WHAT’S INCLUDED IN THE B2B MARKETING STRATEGY PLAYBOOK
Brief, actionable coaching movies with out principle and fluff
Movies embrace a step-by-step course of from market segmentation and superb buyer profiling to advertising and marketing plan growth.
ROI taxes your organization is paying proper now
Full-Funnel Marketing Strategy Framework
Outline a transparent aim
The best way to section your market and establish probably the most profitable market segments
The best way to develop an Best Buyer Profile
The best way to conduct buyer interviews
Develop the shopping for committee
Account segmentation
Differentiation and positioning methods
The best way to develop and validate a singular worth proposition
Develop a advertising and marketing and gross sales course of primarily based on the client journey
B2B advertising and marketing dashboard
The best way to establish channels for advertising and marketing and prospecting
The best way to outline the expansion areas and advertising and marketing focus
The best way to launch new packages with progress sprints
The best way to develop a full-funnel advertising and marketing plan
The B2B advertising and marketing technique toolkit
Get entry to all of the paperwork, templates, and swipe supplies you have to develop an efficient B2B advertising and marketing technique.
Market segmentation template
Best Buyer Profile template
Account segmentation template
Buyer interview questionnaire
Shopping for journey template
Consumer-centric advertising and marketing & gross sales course of template
Marketing plan template
Distinctive worth proposition formulation and validation questionnaire
More courses you might like
Dapp University – The Blockchain Bootcamp 2.0
The Blockchain Bootcamp 2.0 Continuously Requested Questions When does the course begin and end? The...
Analytics Mania – Google Tag Manager Course
GTM Course for Rookies will educate you: How to economize and time, be answerable for...
Jon Penberthy – Course Launch Bootcamp
Jon Penberthy - Course Launch Bootcamp The ‘3-Step Blueprint’ For Creating Your Own Digital Course...
