Shannon Lutz – Live Launch Academy

Curriculum (Google Drive Proof)

Shannon Lutz - Live Launch Academy

Folders

1 Creating a Business for Scale & Sustainability

2 Building Your Course or Digital Product

3 Ramp Up Marketing Plan

4 Launch Week

5 Done For You Launch Plan

6 Post-Launch

Files

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#4798 - 'The Social Bungalow'.pdf

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#4806 - 'The Social Bungalow'.pdf

#4807 - 'The Social Bungalow'.pdf

#4808 - 'The Social Bungalow'.pdf

#4809 - 'The Social Bungalow'.pdf

#4810 - 'The Social Bungalow'.pdf

#4811 - 'The Social Bungalow'.pdf

#4812 - 'The Social Bungalow'.pdf

#4813 - 'The Social Bungalow'.pdf

#4814 - 'The Social Bungalow'.pdf

#4815 - 'The Social Bungalow'.pdf

#4816 - 'The Social Bungalow'.pdf

#4817 - 'The Social Bungalow'.pdf

#4818 - 'The Social Bungalow'.pdf

#4819 - 'The Social Bungalow'.pdf

1-Welcome to LLA.mp4

1 Creating a Business for Scale & Sustainability

Files

1-Create a Program Suite for Scale.mp4

2-Replay- Program Suite QA.mp4

3-How to 'Pick More Money Up Off the Table' at Checkout.mp4

4-How to Price Every Offer in Your Program Suite.mp4

5-Pricing Psychology & Establishing Your Payment Plans.mp4

LLA_ Profit Margins Worksheet.xlsx

Program_Suite_Workbook.pdf

2 Building Your Course or Digital Product

Files

1-Market Research to Support Your Entire Launch.mp4

2-Curriculum Mapping and Clever Touches.mp4

3-Curriculum Mapping Spreadsheet.ts

4-Establishing Your Action-Driven Bonuses.ts

5-Video Production, Editing, and Resource Creation.ts

7-Making Sure Your Offer is Legally Legit.ts

LLA_ Action Driven Bonus (Group Call).docx

LLA_ Curriculum Mapping.xlsx

LLA_Magnetic_Words_to_Name_Lessons_FINAL.pdf

Market_Research_Workbook.pdf

T6-Creating an Offer, Checkout, Coupons, Custom Domain.ts

3 Ramp Up Marketing Plan

Files

1-The Launch Sales Funnel System.ts

2-The Holy Grail- Ramp Up Timeline + Content Creation.ts

3-Content That Teases, Loyalizes, and Creates Obsession.ts

4-Ramp Up Content Plan Spreadsheet.mp4

5-Creating a Campaign + Photoshoot for Your Launch.ts

6-Landing Pages Anatomy (Opt In + Squeeze Pages.mp4

7-The A-Z on Your High-Converting Sales Page.ts

8-How to Create the MOST Magnetic Free Resource.ts

9-Email Marketing- List Growth Strategies, Software, and Funnels.ts

10-Hosting a Stellar Launch Event.ts

11-How to Host a Challenge that Breeds Effortless Conversions.ts

12-Warming Up Your Leads.ts

13-Affiliates- Creating a Strong Street Team for Your Launch.ts

Free_Resource_Framework.pdf

LLA_Know_Do_Have_FINAL.pdf

LLA_ Launch Sales Funnel.xlsx

LLA_ Masterclass Details + Content.docx

LLA_ Media Pitch List.xlsx

LLA_ Photoshoot Workflow.docx

LLA_ Podcast + Speaking Pitch.docx

LLA_ Ramp Up Content Plan.xlsx

LLA_ Sales Page Builder.xlsx

Masterclass_Framework.pdf

Ramp_Up_Content_Plan.pdf

4 Launch Week

Files

1-Launch Week Timeline.mp4

2-Pitching Your Offer- Stories, Lives, Launch Events.mp4

3-Nice Touches to Stand Out.ts

4-Mid Launch Slump Hype Strategies.ts

LLA_ Launch Week Timeline.xlsx

LLA_ Pitch Scripts.docx

5 Done For You Launch Plan

Files

1-DFY Launch Plan Overview.mp4

LLA_ Communicating with Affiliates.docx

LLA_ DFY Captions + Story Flow.docx

LLA_ DFY Challenge + Sales Emails.docx

LLA_ DFY Emails for Affiliate's to Send.docx

LLA_ DFY Launch Plan Hit List.docx

LLA_ DFY Launch Plan Overview.png

LLA_ DFY Lead Magnet Delivery + Nurture Emails.docx

LLA_ DFY Re-Engagement Email.docx

LLA_ Email Subject Lines.docx

LLA_ Ideal Affiliates List.xlsx

LLA_ Launch Sales Tracker.xlsx

LLA_ Project Management.xlsx

LLA_ Ramp Up Content Plan (1).xlsx

LLA_ Suggested Launch Sales Funnel.png

6 Post-Launch

Files

1-Absolutely Rocking the Waitlist Game.mp4

2-Handling Refunds and Late Purchase Requests.ts

Shannon Lutz – Live Launch Academy

You’re meant for more
JOIN THE WAITLISTLet’s get real for a second — all launches are not created equal. Your content can be out-of-this-world epic, guaranteed to transform lives, and it’s still only crickets in your account.
JOIN THE WAITLIST
Sound familiar?

You might be thinking, “I’m never launching anything again—I’ll stick with my 1-on-1 offers where I know I can make money.”

It’s time for some tough love from your Biz Big Sister—you’re thinking too small. You’re giving up before the game gets good. You’re limiting yourself to the tools in your current toolbox instead of heading to the hardware store and investing in what it takes to become the CEO of your business, and life.

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Shannon Lutz – Live Launch Academy Course

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