Jason Wong – The Full Building Block Class (23 GB)
Last Updated Date: 07-08-2022
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Last modified
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01-The Builder’s Philosophy
05-Product Development & Planning
06-Manufacturing & Choosing Your Supplier
17-Post Launch Optimization
19-Understanding Your Data
20-The Insider's Playbook
01-Action Item - Class Syllabus.pdf
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540.6 KB
01-Meet Your Instructor.mp4
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33.6 MB
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54.4 MB
03-Action Item - SMART Goals Template.xlsx
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219.5 KB
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39.3 MB
04-Action Item - First Principle Canvas.pdf
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336.8 KB
04-First Principles Thinking.mp4
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57.9 MB
05-Entrepreneurship & Mental Health.mp4
01-Action Item - Product Ideation Planner.pdf
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137 KB
01-Coming Up With an Idea (UVP).mp4
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243.6 KB
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63.5 MB
03-Action Item - Product Ideation Planner.pdf
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03-Product Market Fit.mp4
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130.7 MB
04-Action Item - Buyer Persona Canvas.pdf
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163.1 KB
04-Crafting Buyer Persona.mp4
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52.1 MB
05-Validate Your Idea.mp4
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87.8 MB
01-Action Item - Brand Identity Checklist.pdf
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203.7 KB
01-What Makes a Brand.mp4
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102 MB
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57.9 MB
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108.8 MB
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63.1 MB
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94.3 MB
01-Action Item - List of Design & Inspiration Websites.pdf
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143.2 KB
01-Finding Creative Inspiration.mp4
02-How to Build a Winning Creative with VisCap Media.mp4
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1.1 GB
03-Fireside Chat with CEO of VisCap Media.mp4
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1.3 GB
04-Action Item - Recommended Product Photography Equipment.pdf
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04-Product Photography.mp4
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52.5 MB
05-User-Generated Content.mp4
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123.6 MB
06-4 Content Creation & Editing Apps.mp4
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27.6 MB
07-Copywriting for Conversion.mp4
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111.5 MB
01-Action Item - Product Spec Sheet.docx
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01-Designing Your Prototype.mp4
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65.8 MB
02-Action Item - Tech Pack Template.docx
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175.4 KB
02-What is a Minimum Viable Product (MVP).mp4
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91.1 MB
03-Action Item - Design Glossary.pdf
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115.2 MB
04-Product Regulatory Compliance.mp4
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91.3 MB
01-Action Item - List of Holidays in China.pdf
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291.1 KB
01-Navigating Alibaba.mp4
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67.3 MB
02-Alibaba Supplier Audit.mp4
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18.8 MB
03-Domestic Manufacturing.mp4
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43.1 MB
04-Import Record Research.mp4
05-Working with a Sourcing Firm.mp4
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36.6 MB
06-Action Item - Supplier Communication template.pdf
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158.7 KB
06-Supplier Communication & Negotiation.mp4
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92.4 MB
07-Getting Your Samples.mp4
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51.2 MB
08-Action Item - Sample Purchase Order template.pdf
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241.3 KB
08-Placing Your 1st Order.mp4
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35.3 MB
09-Product Inspection.mp4
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30.3 MB
01-Action Item - INCO Terms Guide.pdf
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01-Action Item - Import Checklist.pdf
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672.7 KB
01-Shipping Methods (Freight, Air, Etc).mp4
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78.2 MB
02-How Ocean Freight Logistics Work.mp4
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130 MB
01-Action Item - Social Media Audit.pdf
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137 KB
01-Action Item - Social Media Checklist.pdf
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167.6 KB
01-Building Social Media Profiles.mp4
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217 MB
02-10 Types of Content for Social Media.mp4
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154.1 MB
03-5 Winning Tiktok Content Strategies.mp4
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104.5 MB
04-Co-Branded Giveaways.mp4
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140.3 MB
05-Advertising Compliance.mp4
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132.6 MB
06-Beginner's Guide to SEO with Gr0.mp4
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434.9 MB
07-SEO with an agency with Gr0.mp4
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44.8 MB
08-Fireside Chat with CEO of Gr0.mp4
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217.5 MB
01-Marketing Planning - the SAVE Framework.mp4
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130 MB
02-Action Item - Copywriting Tips.pdf
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0.9 MB
02-Effective Copywriting For Ads.mp4
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110.8 MB
03-Action Item - eCommerce Conversion Rate Formulas Benchmarks.pdf
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262 KB
03-Conversion Funnel Explained.mp4
04-Fireside Chat with Partner of Structured Social (Nick Shackelford).mp4
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328.3 MB
05-Action Item - How to Create Facebook Ads.pdf
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1.3 MB
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13.9 MB
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279.7 MB
07-2 Growth Model Types of Business.mp4
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43.4 MB
08-Growth Structure Frameworks.mp4
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22.6 MB
10-Persona Angle Test.mp4
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34.3 MB
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12-Best Performing Audiences with Best Performing.mp4
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13-Prospecting Decision Tree.mp4
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5.5 MB
14-Decision Tree and Re-Engagement.mp4
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50.5 MB
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16-Fireside Chat with Partner of Structured Social.mp4
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224.6 MB
01-Influencer Marketing 101.mp4
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56.6 MB
02-Action Item - Influencer management excel table.xlsx
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02-How to Find Influencers.mp4
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69.2 MB
03-Action Item - Influencer contract template.pdf
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208.9 KB
03-Action Item - Influencer outreach template.pdf
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03-Influencer Outreach & Negotiation.mp4
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04-Launching a successful Influencer Content Campaign with #Paid.mp4
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134.8 MB
05-Guest Speaker - Bryan Gold, Co-Founder, #paid.mp4
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257.6 MB
01-List Building Essentials with Privy.mp4
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170.6 MB
02-Shoppable Quizzes with Octane AI.mp4
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107.2 MB
03-Messenger Marketing with Octane AI.mp4
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99.4 MB
04-Fireside Chat with CEO of Octane AI.mp4
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246.8 MB
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05-SMS Marketing 101 with Postscript.mp4
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232.9 MB
06-Creating a Loyalty Program with Smile.mp4
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192.1 MB
07-Fireside Chat with President of Postscript.mp4
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231.1 MB
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08-Fireside Chat with Sr. Manager of Marketing & Community at Smile.io.mp4
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234.9 MB
09-Fireside Chat with CEO of Privy.mp4
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220.2 MB
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10-Email Marketing 101 with Klaviyo.mp4
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211 MB
11-Guest Speaker - Jake Cohen, Director of Product, Klaviyo.mp4
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185.9 MB
12-Welcome Series for Non Buyers - Overview + Email 1.mp4
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13-Auto Resend Welcome Email 1 to Non-Openers.mp4
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14-Welcome Series Emails 2 - 4.mp4
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15-Overview of The 4 Abandoned Flows.mp4
16-How to Setup the Active on Site + Viewed Product metrics.mp4
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20.8 MB
17-How to Setup the Added to Cart Metric.mp4
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19-Browse Abandonment.mp4
20-Abandoned Cart Flow.mp4
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21-Abandoned Checkout 1.mp4
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22-Abandoned Checkout 2.mp4
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19.1 MB
24-Standard Customer Thank You New vs. Returning Customer.mp4
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23.8 MB
25-Unique - Customer Thank You + Customer Review Request.mp4
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33.8 MB
26-Cross-sell Upsell (as a campaign).mp4
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27-Cross-sell Upsell (as a flow).mp4
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28.7 MB
28-Replenishment Reminder.mp4
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30-Sunset Unengaged (aka break up series).mp4
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53.9 MB
01-Action Item - Packaging Fundamentals.pdf
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678.1 KB
01-Action Item - Packaging Resources.pdf
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370.3 KB
01-Action Item - Shipping Fundamentals.pdf
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189 KB
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59.8 MB
02-Shipping Pricing Strategy.mp4
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31.8 MB
03-Calculating Free Shipping Threshold.xlsx
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6.2 KB
04-Order Fulfillment with Shippo.mp4
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05-3PL Fulfillment with Shipbob.mp4
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07-Fireside Chat with CMO of Shipbob.mp4
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01-Action Item - Scaling Up Growth Tools.pdf
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01-Project Management for Ecommerce.mp4
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276.9 MB
02-Automate Your Operations with Alloy.mp4
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207 MB
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03-Customer Support with Gorgias.mp4
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147.4 MB
04-Managing Customer Expectations with Wonderment.mp4
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136.1 MB
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101.6 MB
06-Replenishing Inventory.mp4
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63.4 MB
07-Action Item - Replenishing Inventory.pdf
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07-Demand Forecasting.mp4
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111.1 MB
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09-Action Item - Black Friday Checklist.pdf
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09-Black Friday Preparation.mp4
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103.3 MB
10-Social Proof with Junip.mp4
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178.9 MB
11-Fireside Chat with CEO of Alloy.mp4
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173.7 MB
01-Understanding eCommerce Finance.mp4
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282.3 MB
02-Optimizing your Expenses.mp4
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117.6 MB
03-Building for Profit.mp4
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128.3 MB
04-Cashflow Management with Settle.mp4
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132.4 MB
05-What's a Cash Conversion Cycle.mp4
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123.5 MB
06-Fireside Chat with CEO of Settle.mp4
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162.2 MB
07-Product Pricing Strategy.mp4
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59.1 MB
08-Action Item - Accountants Service Providers Bookkeepers.pdf
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5.2 MB
08-Collecting and Paying Sales Tax.mp4
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40.2 MB
01-Action Item - LLC Creation & EIN Registration.pdf
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01-Registering your Company.mp4
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128.9 MB
02-Action Item - EIN Registration Guideline.pdf
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2.4 MB
02-Trademarks and Copyright.mp4
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62.7 MB
03-Action Item - Independent Contractor Agreement Template.pdf
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118.8 KB
03-Finding a Partner & Splitting Equity.mp4
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92.6 MB
04-Compliance & Payroll with Deel.mp4
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106.9 MB
05-Action Item - List of Recommended Credit Cards.pdf
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1.9 MB
05-Credit Cards & Banks.mp4
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144.1 MB
01-Action Item - Ultimate Launch Checklist.pdf
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247.6 KB
01-Creating a Shopify Store.mp4
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441 MB
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02-Generating Buzz & Waitlist.mp4
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66.1 MB
03-Action Item - Crucial Shopify Pages.pdf
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03-Perfect Product Page.mp4
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90.7 MB
04-Offers & Coupon Codes.mp4
05-Mobile App Storefront with Tapcart.mp4
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141.4 MB
06-Fireside Chat with CEO of Tapcart.mp4
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252.8 MB
01-8 Ways to Increase your AOV.mp4
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135.3 MB
02-Supercharge AOV with Rebuy.mp4
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128.9 MB
03-Fireside Chat with Co-Founder of Rebuy.mp4
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263.3 MB
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48.7 KB
04-Conversion Rate Optimization.mp4
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198.1 MB
05-Action Item - Page Speed Checklist.pdf
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377.4 KB
05-Page Speed Optimization Tools.mp4
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48.8 MB
06-Action Item - Landing Page Guideline.pdf
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238.8 KB
06-Building a Landing Page.mp4
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103.4 MB
07-Cross-Promotion Partnerships with Co-op.mp4
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142.5 MB
08-Post-Purchase AOV Boost with Carthook.mp4
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95.6 MB
09-Fireside Chat with CEO of Co-op.mp4
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223 MB
01-Action Item - Contractor & employee agreement templates.pdf
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171.6 KB
01-Action Item - Employee Expenses Calculator.xlsx
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14.8 KB
01-Action Item - Finding Candidates.pdf
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768.7 KB
01-Action Item - Hire Your First Marketer.pdf
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596.8 KB
01-Action Item - Hiring Process Template.pdf
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323.5 KB
01-Action Item Employment Agreement Contract Sample.docx
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33.8 KB
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111.8 MB
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29.9 MB
03-Funding Your Business with Clearco.mp4
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175.8 MB
04-Fireside Chat - Leverage Growth Capital with Clearco.mp4
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409.6 MB
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54.4 KB
05-Action Plan - Business Workload Tracker.xlsx
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28.4 KB
05-Action Plan - Organizational Chart Generator.xlsx
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22.4 KB
05-Action Plan - Personal Workload Tracker.xlsx
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31.1 KB
05-Building the Company Culture.mp4
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132 MB
06-Action Item - Interview Process Template.docx
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84.1 KB
06-New Hire Interview Process.mp4
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92.9 MB
01-Performance Analytics with Tydo.mp4
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59.2 MB
02-Fireside Chat with CEO of Tydo.mp4
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132.2 MB
03-Google Analytics 101.pdf
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239.1 KB
01-Guest Speaker - Adii Pienar, Founder, Cogsy.mp4
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221.9 MB
02-Guest Speaker - Ash Melwani, CMO, Obvi.mp4
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275.2 MB
03-Guest Speaker - Chris Meade, Co-Founder, Crossnet.mp4
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242.5 MB
04-Guest Speaker - Connor Macdonald, CMO, Ridge Wallet.mp4
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281.7 MB
05-Guest Speaker - Dwi Choong, BI Analyst, Goop.mp4
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206.7 MB
06-Guest Speaker - Eric Bandholz, Founder, Beardbrand.mp4
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251.6 MB
07-Guest Speaker - Greg Frontiero, Founder, NooWave.mp4
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262.9 MB
08-Guest Speaker - Jon Shanahan, Co-Founder, Stryx.mp4
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225.5 MB
09-Guest Speaker - Jonathan Marcus, Integrated Product Designer.mp4
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187.1 MB
10-Guest Speaker - Kevin Lee, Co-Founder, immi.mp4
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259.3 MB
11-Guest Speaker - Mehir Sethi, Founder, True + Luscious.mp4
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306.3 MB
12-Guest Speaker - Nick O'Brien, Co-Founder, Alloi.mp4
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166.4 MB
13-Guest Speaker - Nik Sharma, CEO, Sharma Brands.mp4
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195.8 MB
14-Guest Speaker - Olamide Olowe, Founder, Topicals.mp4
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215.5 MB
15-Guest Speaker - Robert Freundm, Founder, Robert Freund Law.mp4
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216 MB
16-Guest Speaker - Tarek Mustapha, Founder, OCULüRE.mp4
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229.6 MB
17-Guest Speaker - Tom Worcester, Founder, Lunchbox.mp4
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264.8 MB
18-Guest Speaker - Val Geisler, Customer Evangelist, Klaviyo.mp4
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266.1 MB
19-Guest Speaker - Lindsay McCormick, Founder, Bite.mp4
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301.9 MB
20-Guest Speaker - John MacDonald, Founder, The Good.mp4
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512 MB
01-Building Blocks Jason's Picks.pdf
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1.4 MB
02-Building Blocks Graduation Template1.png
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03-Building Blocks Graduation Template2.png
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B1: The Builder’s Philosophy
On this block, I introduce myself and provide the background to start creating your concepts. From “Discovering Your Why” to your “Survival Information”, Block 1 covers the essential conditions to starting your model, the place I share my private experiences and the way I selected to take care of my mindset to at the present time. My objective is to show you methods to grow to be a frontrunner and information your model to success.
B2: The Thought
Block 2 goes straight into arising along with your concept. I’m going over the varied methods and methods that my opponents and I’ve used to completely develop concepts via market analysis and client surveys. The concept is the beginning block to creating your product and I train you methods to not solely provide you with a profitable concept, but in addition methods to validate your concepts.
B3: Branding
These movies go over the significance of branding and methods to arrange a profitable model. It’s not at all times straightforward to decide on a reputation or to create a set of core values. Block 3 will information you thru step-by-step on methods to discover your model and the way it is possible for you to to start constructing your model’s picture for the longer term.
B4: Creatives
In Block 4, I spotlight the significance of creativity inside your model. Not solely do you must use your creativeness, however your potential prospects might be an affect to the picture that you’re attempting to create as nicely. In these movies, I train you methods to maximize your conversion charges via creativity and nicely thought out content material.
B5: Product Improvement
Creating a prototype is thrilling but difficult. These movies will train you methods to design and start planning to check your merchandise via prototypes and MVPs. I may even cowl how packaging design might be the important thing to success on your merchandise and methods to create the perfect packaging primarily based in your model persona.
B6: Manufacturing
After you could have accomplished testing your prototypes and MVPs, it can be crucial so that you can start discovering a provider. From getting your samples, to inserting your first order, Block 6 will train you methods to manufacture and ship your first merchandise. That is an thrilling time, however additionally it is essential to be sure to perceive all of the logistics of it earlier than diving in.
B7: Logistics
Block 7 goes over the several types of transport strategies that may greatest suit your model. In these movies, I’ll cowl the logistics behind every kind of transport technique and clarify to you the transport processes. When the time comes so that you can select a shipper, it is possible for you to to know which transport technique is greatest on your merchandise.
B8: Natural Digital Media
In these movies, I focus on the benefits to constructing your social media profiles and how one can make the most of them to increase your model. Several types of content material will usher in prospects from all forms of niches, so it can be crucial so that you can perceive how one can gear your content material in direction of your particular model persona.
B9: Paid Digital Media
Creating advertisements and determining which platforms are greatest on your cash shouldn’t be a simple choice to make. Block 9 goes over the method behind paid digital media and the way good digital media might be very efficient in direction of your model. I share my private experiences and introduce you to the limitless potential of digital media.
B10: Influencer Advertising and marketing
Block 10 helps you determine which sort of influencer will greatest match the way forward for your model. From Micro vs. Macro Influencers to selecting an influencer and even reaching out to them, I’ll go over all of those thrilling matters in these movies. The rising reputation of utilizing influencers is the important thing to taking your model to the subsequent stage
B11: Retention & Loyalty
Now that you simply’ve constructed up a buyer base, you could have to have the ability to maintain them round for the long term. Buyer engagement is among the important constructing blocks to your model. Block 11 discusses the affect of e mail and SMS advertising and how one can make an enduring affect along with your prospects.
B12: Achievement
After you’ve acquired your orders, you must begin transport out your orders. With these movies, I’m going over which transport choices are going to greatest fit your merchandise. It isn’t as straightforward as simply sending a pair packages out, particularly when you’ve grow to be a longtime model. Block 12 goes in depth about which transport strategies are probably the most profitable and price environment friendly.
B13: Operations
Mission Administration is crucial to holding you and your workforce on the identical web page. Your stock, barcodes, buyer help, and different operations are all part of holding your corporation up and operating. In Block 13, I train you the perfect strategies to making sure that you’re at all times on high of the operations that happen inside your model.
B14: Simplified Finance
Simplified Finance discusses eCommerce Finance and how one can optimize your bills to just remember to are making probably the most ROI in your merchandise. I train you methods to worth your merchandise accurately and methods to arrange your model to construct revenue. The motion objects included are additionally instruments to maintain you on monitor and successfully manage the monetary facets of constructing a model.
B15: Enterprise Necessities
Registering your organization is definitely not as onerous as you assume. Block 15 goes over trademarking and copyright your organization so as to formally model your merchandise. I additionally cowl how yow will discover a companion and handle fairness successfully via particular bank cards & banks that may be capable to assist increase your organization.
B16: Retailer Launch
Launching your story is an thrilling time. Nonetheless, you could be sure that your retailer is setup for the smoothest buyer expertise. In these movies, I train you methods to launch your Shopify retailer and create essential pages to achieve publicity on your retailer. I additionally present you methods to make the most of presents and coupon codes to entice your prospects and enable you achieve as many gross sales as potential.
B17: Submit-Launch Optimization
After launching your retailer, you wish to just remember to optimize conversion fee. In Block 17 I train you methods to preserve your retailer and create the perfect expertise for you and your prospects. It will be significant so that you can create a retailer that’s easy, but intuitive, so as so that you can maximize conversion charges.
B18: Scale
Your subsequent rent, or product, could possibly be a troublesome step on your firm. Block 18 goes over the other ways to scale your organization and leverage development. I train you one of the simplest ways to create a board of advisors so as to successfully create a workforce round you firm. This may set up the way forward for your organization and improve development.
B19: Understanding Your Knowledge
To be able to enhance your corporation, it’s obligatory so that you can perceive the info that goes behind it. In Block 19, I’ll cowl the analytics behind your retailer’s efficiency and how one can make the most of this info to enhance the effectiveness of your retailer. Particularly, I’ll present you methods to perceive and use Shopify and Google Analytics.
B20: Final Software Equipment
The Final Toolkit contains motion objects so that you can full so as so that you can maximize the potential of your model. You should definitely full every of those, as they’re all obligatory steps to rising your model.
B21: Webinars, Podcasts, &Extra Worth
After you’ve completed studying methods to construct a enterprise from the bottom up, it’s time for some further content material! Block 21 contains Webinars and Podcasts hosted by Jason Wong the place he talks about his private experiences within the E-Commerce trade. There are additionally extra paperwork and motion objects so that you can benefit from and these will probably be continuously up to date!
Learn online (no require download), easy download (Google Drive)
