Eric Preston & Yashu Sharma – Lead Generation Mastery

Curriculum (Google Drive Proof)

Eric Preston & Yashu Sharma - Lead Generation Mastery

Folders

Module 0 - Course Introduction

Module 1 - Mindset

Module 2 - Understanding Online Marketing

Module 3 - Setting Up Your Net

Module 4 - Google Ads

Module 5 - Bing Ads

Module 6 - Optimization

Module 7 - Setting up Facebook & Instagram

Module 8 - Facebook Ads

Module 9 - Facebook & Instagram

Module 10 - YouTube Channel

Module 11 - YouTube Ads

Module 12 - Conversion & Drips

Module 13 - Bonus - Tactics & Hacks

Weekly Group Coaching Archives

Module 0 - Course Introduction

Files

0.2 - Navigating the Course.mp4

0.3 - Agenda.mp4

0.4 - About Your Instructor - Eric.mp4

0.5 - About Your Instructor - Yashu.mp4

0.6 - The ONE Objective.mp4

0.7 - Bonus Resources.mp4

1 - Welcome to the Course.mp4

Module 1 - Mindset

Files

1.1 - Your Mentality For Success.mov

1.2 - Get Out of Your Own Way.mov

1.3 - Lead Generation Goals.mp4

1.4 - Self-Employed or Entrepreneur.mp4

1.5 - 4 Levels Of Learning.mp4

1.6 - Online Backlash and Haters.mp4

1.7 - Think Like A Venture Capitalist.mp4

Module 2 - Understanding Online Marketing

Files

2.1 - Overview.mp4

2.2 - Your Website.mp4

2.3 - Landing Pages.mp4

2.4 - Social Media.mp4

2.5 - Search Engines.mp4

2.6 - Search Engine Optimization (SEO).mp4

2.7 - Real Estate Searches.mp4

2.8 - The 3 Steps.mp4

Module 3 - Setting Up Your Net

Files

3.1 - Website Lead Capture.mp4

3.2 - Landing Page Lead Capture.mp4

3.3 - Landing Page Design.mp4

3.4 - Lead Management - Zapier & CRMs.mp4

3.5 - Website Platforms.mp4

3.6 - Landing Page Platforms.mp4

3.7 - Bonus - Lead Generation Checklist.pdf

3.8 - Bonus - Pixel Hacker.mp4

Module 4 - Google Ads

Files

4.1 - Google Ads Overview.mp4

4.1a - Reminder Switch To Expert Mode.mp4

4.2a - Google Conversions Set Up.mp4

4.2b - How To Set Google Analytics Goals and Import into Google Ads Manager.mp4

4.3 - Google Ad Extensions.mp4

4.4 - Keywords Broad, Phrase & Exact Match.mp4

4.4a - How Do I Find Keywords Google Keyword Planner.mp4

4.5a - Creating A Google Search Campaign Properly.mp4

4.5b - What Are Responsive Search Ads and How Do I Rotate My Ads.mp4

4.5c - Google Dynamic Search Ads and How They Work.mp4

4.6 - Buyers Ads Psychology.mp4

4.7 - Sellers Ads Psychology.mp4

4.8 - Google Analytics, UTM Parameters and Attribution.mp4

Module 5 - Bing Ads

Files

4.9 - Transferring To Bing from Adwords.mp4

4.10 - Navigating The Platform.mp4

4.11 - UTM Parameters & Auto-Tagging.mp4

Module 6 - Optimization

Files

4.12 - Audiences.mp4

4.13 - Bidding.mp4

4.14 - Analytics, Results & Theory.mp4

4.15 - Let's Optimize My Campaign Live.mp4

Module 7 - Setting up Facebook & Instagram

Files

5.1 - Facebook Business Pages.mp4

5.2 - Instagram Business Pages.mp4

5.3 - Connecting Facebook & Instagram.mp4

5.3 - Connecting Facebook & Instagram Resources.txt

5.4 - The Facebook Algorithm.mp4

Module 8 - Facebook Ads

Files

5.5 - Introduction to Ads Manager.mp4

5.6 - Ad Creation Overview.mp4

5.7 - Ad Creation Walkthrough.mp4

5.8 - Listing Ads.mp4

5.9 - Buyer & Seller Lead Ads.mp4

5.10 - Split Testing Theory.mp4

5.11 - Split Testing Walkthrough.mp4

5.12 - Analytics & Insights.mp4

5.13 - UTM Parameters & Attribution.mp4

5.14 - Custom Conversions.mp4

Module 9 - Facebook & Instagram

Files

6.1 - The Facebook Pixel.mp4

6.2 - Custom Audiences.mp4

6.3 - Lookalike Audiences.mp4

6.4 - Uploading Your Database Into Facebook.mp4

6.5 - Practical Examples.mp4

Module 10 - YouTube Channel

Files

7.1 - Introduction to YouTube.mp4

7.2 - Channel Setup & Optimization.mp4

7.3 - H.O.T. Script Video Formula.mp4

7.4 - Tags, Descriptions & CTA's.mp4

Module 11 - YouTube Ads

Files

7.5 - What and Why of YouTube Ads.mp4

7.6 - YouTube Ads vs. TV Ads.mp4

7.7 - YouTube Ad Template Script.mp4

7.8 - YouTube Ad Creation Walkthrough.mp4

Module 12 - Conversion & Drips

Files

8.1 - Speed To Lead.mp4

8.2 - Drip Campaigns.mp4

8.2 - Drip Campaigns Resources.txt

8.3 - Saved Searches.mp4

8.4 - Crafting Emails.mp4

8.5 - Crafting Texts.mp4

8.6 - Warm Calling.mp4

8.6 - Warm Calling Resources.txt

Module 13 - Bonus - Tactics & Hacks

Files

1 - Spy On Your Competition.mp4

2 - Convert your Facebook Friends into Page Followers.mp4

3 - Creating Ads From Concept to Execution.mp4

4 - Fill Your Open House.mp4

5 - Google Analytics.mp4

6 - Creating Clickable Content.mp4

7 - Hosting a LIVE Virtual Open House.mp4

Weekly Group Coaching Archives

Files

Weekly Group Coaching - Week 1.mp4

Eric Preston & Yashu Sharma – Lead Generation Mastery

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