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01-The BPM Method (2022)

02-The 7-Figure Meta (Facebook) Ads Playbook (2022)

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01. Welcome (Start Here)

02. Selling Anything Online with The AC-4 Framework

03. Pitch The Perfect PRODUCT

04-4. Find AUDIENCES That Click

05. Create OFFERS That Sell

06. Build FUNNELS That Convert

07-Increasing Conversion Rates

08-Improving Average Order Values (AOV)

09-End of Module

10-7. Getting Ready for Advertising $

11-Attribution

12-Bonus Business Growth Levers

01-Introduction to The BPM Method.mp4

01-Introduction to The BPM Method.pdf

02-Goal Setting & Getting The Best From This Training Program.mp4

02-Goal Setting & Getting The Best From This Training Program.pdf

03-The BPM Method Support.mp4

03-The BPM Method Support.pdf

01-The 4 Key Pillars of Advertising.mp4

02-CORE-4 Score Sheet [TEMPLATE] - EXTERNAL - BPM METHOD STUDENTS ONLY.xlsx

02-Grading Your AC-4.mp4

03-From AC-4 To Advertising Strategy.mp4

04-End of Module Review.pdf

01-Is Your Product-Service Ads Ready.mp4

02-Human Needs & Desires.mp4

01-Introduction to The 5W Avatar - The First Step of Creating Magnetic Ads .mp4

02-Content Planning Matrix - BPM Method - ZASR (c).xlsx

02-Into The Mind of Your Prospects.mp4

03-Building Your 5W Avatar .mp4

04-Copy Mastery Using The 5W Avatar.mp4

01-Introduction .mp4

02-Compulsion Offers That Attract, Convince & Convert.mp4

03-Storytelling, Visualisation & Emotion - Creating The Perfect Ad.mp4

03-Storytelling, Visualisation & Emotion - Creating The Perfect Ad.pdf

04-Mega List of Ecommerce Promotions.pdf

01-Introduction .mp4

02-The 4 Funnel System Explained.mp4

03-4-Funnel System Examples.mp4

04-Build Your 4 Funnel System.mp4

04-Build Your 4 Funnel System.pdf

01-The Customer Experience Framework.mp4

02- Landing Page Analysis & Inspiration.mp4

03- Landing Page Speed Optimisation .mp4

03- Landing Page Speed Optimisation.pdf

04- Landing Page Design Example.mp4

05- Ecommerce Landing Page Review.mp4

06-Site Optimisation- Heatmaps and Clickmaps .mp4

06-Site Optimisation-Heatmaps and Clickmaps.pdf

07-Site Optimisation- Visitor Spying.mp4

08-Site Optimisation- Visitor Polls .mp4

09-Site Optimisation- Split Testing.mp4

09-Site Optimisation Split Testing.pdf

01-AOV Optimisation Methods .mp4

02-Ecomerce Bundling Example.mp4

02-Ecomerce Bundling Example.pdf

03- Amazon Ecommerce Example.mp4

04-Cookbook Digital Product Example.mp4

05-Promotional Campaigns Hack.mp4

01-End of Module Review.jpg

01-End of Module Review.pdf

01-KPIs & Goal Setting.mp4

02-The Profit-Revenue Curve.mp4

BPM Method - Goal Setting Exercise.docx

CPA, ROAS and LTV Calculator - The BPM Method (public) - Depesh Mandalia(1).xlsx

CPA, ROAS and LTV Calculator - The BPM Method (public) - Depesh Mandalia.xlsx

Understanding Your KPI Levers.xlsx

01-Why You Need Attribution Analysis To Optimise & Scale.mp4

01-Why You Need Attribution Analysis To Optimise & Scale.pdf

02-The BPM Method - eROAS Calculator.xlsx

02-eROAS Calculator.mp4

02-eROAS Calculator.pdf

01- Introduction to Business Scaling .mp4

02-More Customers .mp4

03-Repeat Purchases .mp4

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01-1. Welcome (Start Here)

02-2. Ad Account Fundamentals (Before You Run Ads)

03-Master The Facebook Algorithm

04-Account Setup

05-Audience Research

06-Ad Building & Creative Research

07-Creating & Writing Kick-Ass Ads

08-Data Mastery

09-Campaign Budget Optimisation (CBO) Mastery

10-3. Launch Your Test Campaigns

11-The Graduation Framework

12-End of Module

13-4. Stabilise & Optimise For Profits

14-Launch Your Retargeting Funnel

15-Analysis-Digging & Panning For Gold

16-Reducing CPMs (Auction Optimization)

17-End of Module

18-5. Scaling

19-Campaign Scaling Strategies

20-Bonus-Media Buying Mastery

21-The Email Marketing Bonus

01-Introduction to The 7-Figure Meta Ads Playbook (MAP).mp4

02-Goal Setting & Getting The Best From This Training Program.mp4

03-The 7-Figure MAP Mastermind & Support .mp4

03-The 7-Figure MAP Mastermind & Support.pdf

01- Introduction.mp4

01-Winning Ad Auctions Through Funnels & Offers .mp4

02-The Facebook Algorithm UNLEASHED.mp4

01-Account Structure .mp4

01-Account Structure.pdf

02-Ads Policy Compliance.jpg

02-Ads Policy Compliance.pdf

02-Facebook-Ads-Campaign-Launch-Policy-Compliance-Checklist-SM-Commerce-2020.pdf

03-The Facebook Pixel .mp4

03-The Facebook Pixel.pdf

04- Advanced Pixel Hacks.mp4

04- Advanced Pixel Hacks.pdf

05-Advanced Setup- Schema & Markup.mp4

05-Advanced Setup-Schema & Markup.pdf

06-Advanced Setup-Catalogs (Ecommerce).jpg

06-Advanced Setup Catalogs (Ecommerce).pdf

07- Advanced Setup-Advanced Matching.pdf

08-Advanced Setup-Offline Conversions.pdf

09- Advanced Setup First Party Cookies.pdf

10- Google Analytics UTM Tagging Format for Ads.pdf

01- Using Existing Data & Planning Your Audiences .mp4

01- Using Existing Data & Planning Your Audiences.pdf

02-Uncovering Opportunities via Audience Insights.mp4

02-Uncovering Opportunities via Audience Insights.pdf

03-Audience Building via 'Page Stalking'.mp4

03-Audience Building via Page Stalking.pdf

04-Audience Building via 'Fan Stalking' .mp4

04-Audience Building via Fan Stalking.pdf

01-Basics of Creating Ads (FB, IG, MSG) .mp4

01-Basics of Creating Ads (FB, IG, MSG).pdf

02-Creative Research via Success Stories.mp4

02-Creative Research via Success Stories.pdf

03- Ethical Hacking via Ads Library.mp4

03- Ethical Hacking via Ads Library.pdf

04- Ad Formats & Sizes .mp4

04- Ad Formats & Sizes.pdf

01-The 3N Ads Formula.mp4

02-N1- Stop the Scroll .mp4

03-N2- Engage.mp4

04-N3- Convert .mp4

05-Creating The Perfect Ad.mp4

05-Creating The Perfect Ad.pdf

01- Introduction to Data Mastery .mp4

02-CPA & ROAS Analysis Tree.mp4

03- CPA & ROAS Calculator.mp4

03- CPA & ROAS Calculator.pdf

04-Report Setup & Analysis- Top Level KPIs.mp4

04-Report Setup & Analysis Top Level KPIs.pdf

05- Report Setup & Analysis- Funnel KPIs .mp4

06-Report Setup & Analysis- Video Engagement KPIs .mp4

07-Report Setup & Analysis- Lead Gen KPIs.mp4

08- Report Setup & Analysis- Webinar KPIs.mp4

09-(NV) Creating Deeper Insights, Fast using Facebook's Ads Reporting.mp4

09-(NV) Creating Deeper Insights, Fast using Facebook's Ads Reporting.pdf

10-Google Sheets KPI Dashboard Example.mp4

11-Google Sheets KPI Dashboard Build.mp4

11-Google Sheets KPI Reporting Template - The BPM Method.xlsx

12- Reporting & Insights Rocket Fuel with Supermetrics.mp4

12- Reporting & Insights Rocket Fuel with Supermetrics.pdf

13-STAR Testing Method .mp4

13-STAR Testing Method.pdf

01-CBO Mastery.mp4

01-CBO Mastery.pdf

01-Introduction to The Graduation Framework.mp4

01-BPM_Method_-_Grad_Testing_Process_-_updated_23_April_2020-Grad_Testing_Flow.pdf

01- Introduction to The Graduation Framework.mp4

02-Setting Up Your Ads Library.mp4

02-Setting Up Your Ads Library.pdf

03-Android-iOS Split Testing.mp4

04-Calibration Testing.mp4

05-BPM_Method_-_Grad_Testing_Process_-_updated_23_April_2020-Phase_1_-_Audience_Testing.pdf

05-GT Phase 1 Finding Winning Audience.pdf

05-GT Phase 1- Finding Winning Audience.mp4

06-BPM_Method_-_Grad_Testing_Process_-_updated_23_April_2020-Phase_2_-_Ad_Testing.pdf

06- GT Phase 2- Finding Winning Ads.mp4

06- GT Phase 2-Finding Winning Ads.pdf

07-BPM_Method_-_Grad_Testing_Process_-_updated_23_April_2020-Phase_3_-_Prospecting.pdf

07-GT Phase 3- Stability & Prospecting.mp4

07-GT Phase 3-Stability & Prospecting.pdf

08-GT Phase 3- Prospecting Next Steps.mp4

08-GT Phase 3-Prospecting Next Steps.pdf

09-The GTA Method - Analysis, Action, Automation.mp4

10-The GTA Method - Setting Rules .mp4

12-Graduation Framework FAQs.jpg

12-Graduation Framework FAQs.pdf

13-Split Testing .mp4

13-Split Testing.pdf

01-End of Module Review.jpg

01-End of Module Review.pdf

01-Introduction to Stabilisation & Optimisation.mp4

01-WARM DCO Infinity Retargeting Strategy Setup.mp4

01-WARM DCO Infinity Retargeting Strategy Setup.pdf

02-WARM DCO Retargeting Infinity Strategy Analysis.mp4

03-HOT DCO Infinity Retargeting Strategy Example.mp4

03-HOT DCO Infinity Retargeting Strategy Example.pdf

04-HOT DPA Infinity Retargeting Strategy Example- - Ecommerce Campaign Walkthrough.mp4

05-Ecommerce DPA Product Sets .mp4

01-Prospecting Stability Example.mp4

02-BPM Method - Gold Digging Scoresheet - External.xlsx

02-Gold Digging for Stability & Growth.mp4

03-The Punisher Method to Reset Performance .mp4

04-The Ads Sniper Method to Optimise Spend .mp4

01-Controlling Auction Costs for Lower CPMs & Higher Conversions.mp4

02-Reduce CPM via higher Meta Page Engagement .mp4

03--Reduce CPM via The ViPER Test for Better Page Engagement .mp4

04-Reduce CPM with High Quality Content Research.mp4

04-Reduce CPM with High Quality Content Research.pdf

05-Reduce CPM with High Page Quality Scores .mp4

05-Reduce CPM with High Page Quality Scores.pdf

06-Reduce CPM via Ad Quality Score Analysis.mp4

06-Reduce CPM via Ad Quality Score Analysis.pdf

07-Reduce CPM through Auction Insights Analysis.mp4

08-Reduce CPM using The VCO Strategy (Variable Campaign Objectives).mp4

01- End of Module Review.pdf

01-BPM Method - Scaling checklist.docx

01-Growth vs Scaling.mp4

02-Ads Scaling Mindset .mp4

02-The BPM Method - Scaling Mindset.docx

01-Introduction to Campaign Scaling Strategies .mp4

02-The GT-CBO Method.mp4

03-The BPM Method - V-Scale.docx

03-V-Scale - Moderate Spend Increases Requiring Less Time & Effort (preferred!).mp4

04-Nitro V-Scale - Aggressive Spend Increases with Lower Stability.mp4

04-The BPM Method - Nitro V-Scale.docx

05-H-Scale Split - Duplicating Ad Sets for Scaling (Lower Reliability since 2020).mp4

05-The BPM Method - H-Scale Split.docx

06-H-Scale Dupe - Risks Stability in Favour of More Chances of Conversions .mp4

06-The BPM Method - H-Scale Dupe.docx

07-M-Scale - Fast & Profitable Scaling but Requires Close Monitoring.mp4

07-The BPM Method - M-Scale Bid Cap.docx

07-The BPM Method - M-Scale Cost Cap.docx

07-The BPM Method - M-Scale ROAS_Value Bid.docx

07-TheBPMMethod.com - Choosing the right manual bid strategy (Via Facebook).xlsx

08-Scaling Example Using V-Scale, H-Scale & M-Scale.mp4

01-Broad Audience Lookalike Building (Scale Like The Top 0.1% Of FB Advertisers) .mp4

02-Signal vs Noise in Ads Management.mp4

02-Signal vs Noise in Ads Management.pdf

03- Promotional Campaign Setup .mp4

04-Strategies To Reduce Facebook Costs (CPM) - Improve Stability & Profitability.mp4

05-The Anatomy of a Perfect Media Buying Team.mp4

06-The New & Simplified Facebook Ads Success Model.mp4

01-Email Marketing Bonus.jpg

01-Email Marketing Bonus.pdf