Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint

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  • Last Updated Date: 03-27-2023
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Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint (5.4 GB)

Last Updated Date: 03-27-2023

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Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint
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01-How Do I Start In Influencer Marketing-Influencer Seeding
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02-How Do I Start-Templates, Worksheets, & Screen-shares
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03-Influencer Strategy 101
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04-Best Practices To Ensure Success
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05-Best Practices To Ensure Success - Templates, Worksheets & Screen-shares
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06-Influencer Generated Content
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07-Influencer Generated Content - Templates, Worksheets & Screen-shares
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08-Influencer Organic Social Posts Vs. Influencer Whitelisting
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09-Set Up & Scale Influencer Paid Media Funnels
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10-Set Up & Scale - Templates, Worksheets & Screen-shares
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11-Frequently Asked Industry Questions
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Course content.pdf
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1.5 MB
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Data
Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint
01-How Do I Start In Influencer Marketing-Influencer Seeding
01-What Is Product Seeding-.mp4
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28 MB
02-Seeding Is Your First Impression.mp4
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25.7 MB
03-Building A Core Community - How To Break Into A Category.mp4
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30.4 MB
04-Who To Seed & How To Know They Are The Right Fit.mp4
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122.1 MB
05-How To Get An Influencer's Address.mp4
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44.2 MB
06-How To Create An Unboxing Experience.mp4
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64.9 MB
07-MightyScout - How To Track Organic Posting From Seeding.mp4
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77.8 MB
08-How To Take The Next Steps With Your Influencers.mp4
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59.8 MB
09-The Difference Between Seeding & Gifting.mp4
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21.9 MB
10-Why -Pay-for-Post- Doesn't Make Sense.mp4
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18.1 MB
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Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint
02-How Do I Start-Templates, Worksheets, & Screen-shares
01-Master Seeding List Template - Screenshare.mp4
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18.7 MB
02-Master Seeding List - Template.xlsx
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157.7 KB
03-Product Seeding DM Template - Screenshare.mp4
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6.9 MB
04-Product Seeding DM (2).docx
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6.9 KB
05-Seeding Budget Calculator Template - Screenshare.mp4
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4 MB
06-Seeding Budget Calculator .xlsx
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6.6 KB
07-Category Entry Template - Screenshare.mp4
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17.6 MB
08-Category Entry Template .xlsx
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5.8 KB
09-Shopify Seeding App - Walkthrough.mp4
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11.4 MB
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Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint
03-Influencer Strategy 101
01-How Influencer Marketing Can Go Wrong.mp4
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51.6 MB
02-Micro, Macro, Celebrity- Who Should I Pick-.mp4
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60.2 MB
03-Philosophy Of Influencers - How To View Them.mp4
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67.8 MB
04-How To Find Influencers - What Tools Are There-.mp4
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46.5 MB
05-How To Analyze An Influencer - The Authentic Test.mp4
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71.4 MB
06-Inside My Mind - What Influencers I'd Pick Based On Industry.mp4
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204.8 MB
07-10 Steps To Follow For A Successful Campaign.mp4
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37.4 MB
08-How To Find & Work With Influencers On TikTok-.mp4
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68.1 MB
09-Creator Distributor Checklist Template - Screenshare.mp4
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10.1 MB
10-Creator Distributor Checklist .xlsx
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5.6 KB
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Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint
04-Best Practices To Ensure Success
01-How To Outreach To An Influencer (For Contracting).mp4
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36.4 MB
02-4 Guidelines To Negotiate Effectively.mp4
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30.2 MB
03-Influencer Pricing - What Do I Pay Them-.mp4
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44.2 MB
04-3 Critical Things To Include In Your Influencer Contracts.mp4
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229.4 MB
05-How To Draft A Creative Brief.mp4
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24.1 MB
06-Recap & Intro To Taylor.mp4
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27.1 MB
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Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint
05-Best Practices To Ensure Success - Templates, Worksheets & Screen-shares
01-Influencer Contract Outreach Template - Screenshare.mp4
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45.6 MB
02-Influencer Contract Outreach Template _ DM & Email.docx
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7.4 KB
03-Negotiation Flow Template - Screenshare.mp4
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8.8 MB
04-Negotiation Flow - Template - Lesson 2.docx
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9 KB
05-Contract Template For An Influencer Deal - Screenshare.mp4
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11.1 MB
06-Contract Template_Influencer Deal .docx
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0.9 MB
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Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint
06-Influencer Generated Content
01-Introduction to Influencer Generated Content (IGC).mp4
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109 MB
02-IGC Creation Best Practices.mp4
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104 MB
03-Creating A Customer Journey.mp4
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118.9 MB
04-How To Implement IGC Ad Creative.mp4
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108.2 MB
05-Measuring IGC Performance.mp4
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290.8 MB
06-IGC Performance-Based Deals.mp4
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142.5 MB
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Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint
07-Influencer Generated Content - Templates, Worksheets & Screen-shares
01-Blueprint Creative Brief.pdf
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2.6 MB
02-Non-Whitelisting Ad Account Buildout.xlsx
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11 KB
03-Setting Up AIDA Columns - Template Video.mp4
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6.7 MB
04-A.I.D.A. Letter Grade System.pdf
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885.2 KB
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Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint
08-Influencer Organic Social Posts Vs. Influencer Whitelisting
01-Comparing Reach, Engagement, & Frequency.mp4
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95.9 MB
02-Comparing The Customer Journey.mp4
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74.1 MB
03-Comparing Costs & Return on Investment.mp4
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122.3 MB
04-Comparing Visible Metrics of a Macro Influencer Activation.mp4
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69.2 MB
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Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint
09-Set Up & Scale Influencer Paid Media Funnels
01-Influencer Whitelisting Account Set Up.mp4
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78.5 MB
02-How To Have Influencers Grant Whitelisting Access (Step-By-Step Guide) Part 1.mp4
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62.9 MB
03-How To Have Influencers Grant Whitelisting Access (Step-By-Step Guide) Part 2.mp4
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54 MB
04-Building Influencer Audiences to Target.mp4
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12.1 MB
05-Influencer Lookalike Audiences.mp4
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132.6 MB
06-Influencer Whitelisting Full Funnel Buildout.mp4
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105.5 MB
07-Macro & Micro Influencer Paid Media Funnel.mp4
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112.7 MB
08-Budgeting Influencer Whitelisting Ad Spend.mp4
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169.2 MB
09-How to Write Influencer Whitelisting Ad Copy.mp4
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114.2 MB
10-Influencers As Customer Service Reps Via Whitelisting.mp4
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116.9 MB
11-Influencer Whitelisting- Who's Better- Macro or Micro Influencers-.mp4
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Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint
10-Set Up & Scale - Templates, Worksheets & Screen-shares
01-Influencer Whitelisting Instructions.pdf
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3.6 MB
02-Influencer Campaign Build Out - Worksheet.mp4
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6.8 MB
03-Whitelisting Ad Account Buildout.xlsx
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10.6 KB
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Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint
11-Frequently Asked Industry Questions
01-Studio Shoot vs. Influencer Generated Content.mp4
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149.6 MB
02-How Do I Calculate My Influencer Marketing Budget-.mp4
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117.3 MB
03-Influencer Marketing Budget Calculator.xlsx
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19.9 KB
04-What About Rev-Share or Brand Equity Deals-.mp4
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67.2 MB
05-How Do I Negotiate & Structure A Contract With A Flag Bearer (Macro) Influencer-.mp4
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233.5 MB
06-How Long Will Instagram Be The Market Leader For Influencer Activations-.mp4
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128.3 MB
07-Can I Expect Sales To Come From Influencer Organic Posting-.mp4
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247 MB
07-Does Influencer Marketing Work For Business-to-Business (B2B)-.mp4
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135.9 MB
08-Should I Hire An In-House Employee Or An Agency-.mp4
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198 MB
09-Can you walk me through a case study-.mp4
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2 Million in gross sales in 6 months!
“Due to the methods specified by this course, we’ve already scaled the corporate as much as a $2M model. Within the first three months, we had been in a position to lean closely on these techniques to turn into part of Shopify’s high 1% of rising corporations in 2020.” Paul Jackson – Founder, Animal Home Health
$1M model in 8 months!
“By the assistance of the Kynship course, we had been in a position to scale our influencer advertising and marketing efforts whereas reaching 7 figures in income simply 8 months after we launched our model. Extremely suggest the course that Cody & Taylor put collectively.”
WHAT YOU’LL LEARN…
The most essential classes realized about influencer content material from $250 million spent on Fb adverts
The #1 method to construct an influencer neighborhood that may generate gross sales
The confirmed step-by-step system for influencer whitelisting that might skyrocket your Fb Advert Account by 1,000%…
A confirmed framework even full rookies can observe for reaching out and following up with influencers with out losing a ton of time or cash
How one can analyze an Influencer’s capacity to create “promoting” content material and the way to take a look at their “authenticity”
See how one enterprise generated $1 million in gross sales in 120 days utilizing Product Seeding
See how one model bought their product on Lebron James utilizing our strategy and methodology
How one can discover, select, and attain out to the proper influencers on your model
How one can supply and create influencer generated content material
The actual purpose why most influencer partnerships fail: contracts (and the way to make sure safety)
The editable inventive transient to offer proper to influencers
The only method to take a look at and scale influencer content material
The economics of influencer advertising and marketing and the way to create a finances
And extra!
Lastly Information-Pushed Influencer Marketing Methods That Work For Any Enterprise
We all know you wish to be a model with a profitable influencer advertising and marketing technique. To be that, you want influencer advertising and marketing to generate significant income for your online business. You’re bored with watching different manufacturers crush it with influencers, whilst you don’t have a method or the time to execute one on your model. We imagine you need to have a blueprint for achievement in influencer advertising and marketing. There’s a lot noise (choices, businesses, and many others.) attempting to “assist” solely resulting in extra confusion and we all know how paralyzing that may be. Leaving you asking the query, “The place can we even begin?”

As an alternative of hiring us to do the be just right for you, we will proudly say, “Begin Right here,” through the use of our blueprint damaged down into sensible and detailed steps that will provide you with the technique to develop your income. Cease losing money and time on outdated strategies that don’t work and begin proudly owning an efficient influencer technique.

On account of connecting hundreds of influencers with manufacturers, and having visibility to over $250,000,000 in paid media, we created a blueprint that focuses on constructing communities via gross sales, not likes.

Course Overview & Particulars
Who’s This For?
This course is for anybody who’s on the lookout for a hands-on and pragmatic strategy to kickstart and develop inside influencer advertising and marketing:
✔ Startup Entrepreneurs
✔ Marketing Administrators, Managers, and their groups
✔ Influencer Marketing Specialists
✔ Businesses
✔ Freelancers
✔ Model Homeowners
✔ College students
✔ And sure, even Influencers too!
On this 7 module program, we’ve given you all the pieces you might want to know, together with:
The method to win organically: product seeding
How one can analyze an Influencer’s capacity to create “promoting” content material and the way to take a look at their “authenticity”
How one can discover, select, and attain out to the proper influencers on your model
Essential issues to incorporate in your influencer contracts and artistic briefs
How one can supply and create influencer generated content material
The distinction between natural posting and influencer whitelisting
A step-by-step methodology of implementing influencer content material into your Fb Advert account
Why We Created This Course
Over the previous couple years, we’ve obtained constant questions, DM’s and emails which have in the end impressed us to offer away all the pieces we all know. Our course offers you the instruments to start out and scale an influencer program for your self. It primarily focuses on e-commerce, DTC (direct to shopper) companies however we imagine that influencer advertising and marketing, and particularly this course, applies to any market/business/enterprise.

This on-demand course is a mix of face-to-face video classes, assets, display screen share Loom movies, and templates, providing you with tried and true strategies to implement immediately.

 

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