Brett Kitchen and Ethan Kap – P2 Virtual Selling Accelerator
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- Last Updated Date: 05-25-2024
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Curriculum (Google Drive Proof)
My Drive DataBrett Kitchen and Ethan Kap – P2 Virtual Selling Accelerator
My Drive DataBrett Kitchen and Ethan Kap – P2 Virtual Selling Accelerator01-P2 Virtual Selling Accelerator
My Drive DataBrett Kitchen and Ethan Kap – P2 Virtual Selling Accelerator02-First Appointment Playbook
Virtual promoting is now not optionally available—it’s an absolute necessity.
And even when circumstances change, you’ve seen how the power to promote and shut offers just about can provide the revenue, way of life and retirement you’ve at all times dreamed of.
However as everyone knows, promoting just about shouldn’t be the identical as promoting nose to nose for a number of causes.
Usually the prospects you promote just about haven’t seen you current for 90 minutes at a seminar.
They positively aren’t within the confined quiet of your workplace…and they’re most probably being distracted by no matter is happening at dwelling.
Plus you don’t have the rapport of being nose to nose, or the non-verbal communication so necessary in promoting.
That’s why—in just some days—Ethan and I are internet hosting a 5-day crash course known as Presuppostional Playbook (P2) Virtual Selling ACCLERATOR.
Usually, we’d push out the launch of a brand new program 30-60 days, however for apparent causes, THIS CANNOT WAIT.
In the event you’re prepared to offer us 90 minutes for five straight days, we’ll provide you with the whole lot it’s worthwhile to grasp ALL elements of the digital promoting course of, from that first appointment to getting paid.
And sure, this even contains technical coaching and lead era.
Whether or not you’ve by no means made a sale just about and are terrified by the thought… otherwise you at present promote just about however need to take your gross sales to the subsequent degree, the P2 Virtual Selling Accelerator provides you the scripts, steps, questions and even shows we’ve used to promote just about for the previous 10 years…and it accellerates your outcomes since you’ll get all of it in simply 5 days!
MODULE 1: The Presuppositional Playbook Psychology
Probably the most basic distinction in nose to nose, vs digital promoting is absolutely the have to have the prospect be pushing for the sale.
They have to be the one driving for the answer.
They need to need it greater than you do.
They need to be extra engaged within the course of than they’re nose to nose.
If you promote just about the extra you discuss, the more severe your shut charges will probably be.
When you’re sitting with a prospect collectively, it’s straightforward to have the momentum of the assembly and the connection you’ve developed collectively carry the sale to the end line.
This doesn’t occur just about.
There’s a distance, a void between you and the prospect that’s straightforward for them to take your data and disappear, taking it to a different advisor they know higher.
Presuppositional Selling does two necessary issues. First, it buildings the gross sales interplay in such a approach that the prospect discovers intrisically the issues, pains, good points, and need for an answer.
One of the crucial highly effective methods P2 promoting works helps the prospect see what they haven’t seen earlier than. It modifications context. It modifications the body.
The Essential 1st Appointment
The primary appointment within the leverage level that determines the success or failure of your whole gross sales course of.
Do a poor first appointment by speaking an excessive amount of, or ‘spilling your sweet within the foyer’ and you’re doomed. Prospects gained’t present up on the subsequent name, and they are going to be misplaced and gone without end.
There may be an artwork and a science to doing the primary appointment successfully and you’ll see precisely find out how to do it proper.
It begins with our 13 steps first appointment playbook.
On this playbook you’ll get:
steamroll the primary 6 frequent objections it’s possible you’ll obtain firstly of a primary appointment.
create authority within the first 30 seconds of a primary appointment, by doing the EXACT reverse of what your prospect expects…and what each different salesperson does.
The Credibility Switch: use “borrowed credibility” to get your prospects to belief you—even when they don’t know who you’re.
The PLI “Energy Change” Precept that flips the facility dynamic, so YOU are perceived to have the facility (and not the prospect).
The One Eyed Man precept that STOPS the prospect from treating you want a salesman.
RAPID SUCCESS IN JUST 20 MINUTES: Discover ways to do a primary appointment in simply 20 minutes over the cellphone, no know-how wanted.
The Determination Matrix: That is essentially the most crucial a part of your complete sale…and it’s made proper right here. (Most producers hit only one out of the 4 keys to the choice matrix and it prices them gross sales always.)
STOP THE HATERS: How to make sure opponents, incumbents, and different ‘characters’ don’t blow up your gross sales with dangerous recommendation to your purchasers. (PLEASE, in the event you do nothing else, study this crucial element to cease shedding offers needlessly!)
The “golden thread of motivation”: That is the thread that holds your complete sale collectively. When a prospect forgets why they known as, why they’re assembly with you, or why they’re shopping for, you’ll fail in closing the sale.
The “Fried Hen Rule”that ensures your prospect is engaged and promoting themselves, not tuning out.
set ROCK SOLID second appointments to make sure you by no means get a ‘no present’ in your subsequent appointment.
The SOLUTION step: How to make sure you are sharing simply sufficient to whet their urge for food and create burning curiosity for the subsequent appointment to get them coming again for extra, (whereas being 100% compliant!)
Plus you’ll get the primary appointment one-sheet.
This one web page guidelines provides you the whole lot you want for the primary appointment so you possibly can observe it alongside while you’re on the cellphone so your first appointments are as close to good as may be each time.
What to do between appointments to get your prospect to promote themselves on doing enterprise with you and shopping for your merchandise.
(That is CRITICAL, in the event you aren’t sending these things, you’re lacking a golden alternative.)
do brief, straightforward, compelling e-mail movies that push the sale alongside between appointments. (You’ll get 4 DONE FOR YOU video scripts to make use of so that you’ll know what to say each single time.)
We’ll present you the straightforward know-how app you need to use for FREE that creates a easy video you possibly can e-mail instantly with none tech know-how.
MODULE 2: The Objection Exterminator
In the event you assume you possibly can simply take what you do now nose to nose—and begin doing that just about—THINK AGAIN.
You don’t benefit from seeing your prospects faces, you possibly can’t see the hesitation, the angst, or the disbelief of their physique language.
It is a entire new ball recreation. And what you do nose to nose doesn’t come near the identical expertise as just about.
You have to be capable of learn your prospects thoughts and predict what they’re considering, BEFORE THEY EVEN KNOW WHAT THEY ARE THINKING, and systematically get rid of the objections forward of time.
Let the objections crop up on their very own, and you’re sunk earlier than you ever get an opportunity to rebut them…as a result of typically you DON’T! Since you aren’t there.
That’s why studying the PRE-EMPTIVE STRIKE for objections is ESSENTIAL for promoting just about.
Once we train you the PRE-EMPTIVE STRIKE—you’ll see find out how to learn your prospects’ thoughts, so you possibly can predict what they will ask earlier than they even verbalize it…
That is one of the simplest ways to beat all objections.
PLUS, on this module you’ll get our utterly scripted objection eliminator to destroy each objection that may come your approach.
Right here’s only a style of what you’ll get within the objection elimination playbook:
keep away from having an area advisor kill your offers.
overcome the “I’ve by no means met you objection.”
How to make sure after you are taking the app they don’t go chilly.
keep away from dangerous data on Google killing your gross sales.
And another objection, together with: “This appears too good to be true.”
“Why haven’t I heard of this earlier than.”
“I would like extra liquidity”
“The charges are too excessive”
“I need to discuss to…(third social gathering) earlier than I transfer ahead.”
“Are you able to ship me the illustration?”
“I heard you make an enormous fee.”
“The speed isn’t excessive sufficient.”
“I’ve heard dangerous issues about annuities/iuls.”
“I have to assume it over.”
Plus, you’ll get the 6 steps to overcoming each different conceivable objection that might come up.
Backside line: you’ll cowl each single base… each attainable step… each tip, tactic or technique it’s worthwhile to explode your digital gross sales.
PLUS You’ll Uncover find out how to Cut back or Remove No Exhibits!
One among brokers’ greatest fears with the distant/digital course of is that prospects are much less accountable and doubtlessly flakier when there’s no in-person connection.
That is why having a affirmation course of is CRITICAL to getting folks to indicate up in your appointment.
So on day 1, we’ll stroll you thru a 5-step sequence together with e-mail, texting, voicemail, and messages wanted to make sure folks present up in your appointments.
(You’ll get the precise scripts, and templates we’ve been utilizing for the previous a number of years with our 300,000 leads.)
Sure, this even contains the “Ex-Spouse” secret to getting your messages to your prospect—with out making a cellphone name or trying needy.
MODULE 3: Mastering “the Setup” and Your 2nd Appointment
We’ve seen it actually hundreds of instances. The agent has superb first appointment. All the pieces appears good. Desires of massive fee checks are flowing…
After which—they make any one of many dozen attainable errors earlier than the second appointment—and the whole lot falls aside.
It’s past devastating.
That’s why this module is so important. You’ll uncover:
all-but-guarantee your prospects present upfor their second appointment (and not simply present up, however are EXCITED and keen.)
The key to beginning a second appointmentto faucet into emotion and guarantee your prospect is riveted, emotionally-invested and trying to shut.
Why proof is crucial a part of the sale,and find out how to use proof to again up each assertion you make!
Precisely what to cowl (and what you MUST NOT point out) within the second appointment to make a sale.
make a sale with out ever displaying the prospect an (it is a frequent objection and so simply overcome).
No testimonials or previous successes to say? NO PROBLEM, right here’s find out how to show your case anyway…
NEVER ship this between the second and third appointment (however DO ship this, it would multiply your closing odds.)
PLUS, you’ll get our confirmed Virtual Annuity Presentation:that is the precise powerpoint presentation it’s worthwhile to present folks the worth of annuities or IULs and why they need to purchase them.
And our Virtual IUL Presentation:that is the precise powerpoint presentation and scripting to indicate in your second appointment that will get folks ‘purchased in’ and able to go.
These two shows have been price tens of millions in commissions to our brokers over the previous ten years—and will probably be price a whole bunch of hundreds to you.
In the event you do nothing else on this coaching, however get your arms on these shows, will probably be well worth the value of admission.
In the event you can run a powerpoint presentation and learn the speaking factors, you possibly can promote just about!
MODULE 4: Getting Them to Signal on the (Virtual) Line that Is Dotted
As Alec Baldwin mentioned in Glengarry Glen Ross, “As a result of just one factor counts on this life: get them to signal on the road which is dotted.”
You MUST know find out how to shut successfully as a way to grasp digital gross sales.
And in our expertise, there are three closes you could know for getting paid just about:
FIRST, Closing The Deal: The Utility: We’ll present you precisely find out how to get an e-app taken over the web.
SECOND, CLOSING THE DEAL – Half 1 (Submit-application): As soon as the applying is taken don’t make the error of considering the sale is made. It’s not.Many circumstances will disintegrate in the event you mess the publish utility course of up. We’ll provide you with precisely what to do to make sure your prospect turns into extra and extra offered on daily basis that goes by.
AND THIRD, CLOSING THE DEAL – Half 2 (After approval): Simply since you get approval, doesn’t imply your prospect is able to purchase.You MUST observe this counterintuitive course of to closing the prospect after the deal is authorized.
You’ll see why the very last thing you need to do is inform your prospect they’re authorized! (Do these 3 issues earlier than you ever allow them to know, or you’ll lose offers you in any other case ought to have closed.)
Plus, we’ll stroll you thru find out how to do coverage supply: There’s a particular course of we developed for delivering a coverage just about to solidify the sale and get rid of chargebacks.
MODULE 5: Virtual Expertise Made Straightforward
Probably the most daunting a part of digital promoting for a lot of producers is the know-how.
The excellent news is that it doesn’t need to be. With a few of our secrets and techniques you’ll discover the know-how is less complicated than ever earlier than. For you and in your prospects.
On this module you’ll study:
The most effective display sharing apps you need to use(Trace it’s not gotowebinar, zoom or skype)—and precisely find out how to use it. We’ll stroll you, step-by-step, by way of establishing a gathering, sending the invitation, and a number of methods to get your prospect on the assembly.
use a webcam to do nose to nose video calling,which webcams to make use of in the event you don’t have one already, and even find out how to use your mobile phone.
See find out how to arrange your workplace with the suitable background and lighting so that you look skilled(not like you’re in a dungeon like many webcams do) whenever you do video conferencing
The three alternative ways to make use of texting when promoting just about to extend present up charges, closed circumstances and earnings.(HINT: This isn’t simply ‘sending reminder texts’ anybody can do this. There may be much more to it than that!)
Mastering Group Leverage:We’ll present you find out how to do on-line seminars (webinars) together with find out how to get folks to register in your occasion…and really present up!
How we’ve carried out over 500 webinars, promoting tens of millions of {dollars}.There’s a science to creating highly effective and persuasive webinars. We’ll share our secrets and techniques with you right here.
document your calls and display shares for the insurance coverage corporations compliance—and your individual safety.
It doesn’t matter in the event you can barely function an iPhone or set up apps proper now—we’ll assist make this straightforward and doable for you.
And in the event you’re already tech-savvy, you’ll nonetheless discover ways to save time and increase your outcomes with some highly effective tweaks we’ve discovered in closing hundreds of digital gross sales.
BONUS MODULE: Limitless Fb Annuity Lead Circulation
Get dozens, even a whole bunch of leads each month of your splendid annuity prospect!
Child boomers are spending over 5 hours on their cell telephones on a regular basis.
In actual fact, they spend virtually as a lot time on Fb as Millennials!
On this system you’re going to get the precise course of we use to generate dozens, even a whole bunch of focused Fb leads and appointments each single month.
SECRET WEAPON: You’ll even get our secret weapon who does all our Fb advertisements for us, so you need to use him as nicely in the event you don’t need to do it your self!
Bonuses:
To additional help you and make sure you hit the bottom operating with digital gross sales, instantly—we’ve organized and created a robust assortment of bonuses, together with:
5 Electronic mail Templates to get you digital conferences this week.These are “cut-and-paste” confirmed messages that get outcomes.
4 LIVE first appointments you possibly can watch as brokers carry out the primary appointment dwell.This can provide help to SEE how prime producing digital producers present you precisely what they do on their second appointments!
Second appointment annuity presentation.Why reinvent the wheel? This presentation has been examined and confirmed to work over and over once more.
Second appointment IUL presentation.That is one other highly effective, performance-tested presentation you can steal and use in your second appointment.
Don’t Miss The Rebound Presentation: overcome the objection of “I’m holding off till the market rebounds.” This can provide help to provide help to overcome a quite common response that comes up in the course of the disaster.
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