Alex Glenn – How To Launch an Agency-Focused Partner Program

Alex Glenn – How To Launch an Agency-Focused Partner Program
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  • lastupdatedate-icon Last Updated Date: 05-25-2024
  • size-icon Course Size: 9.49 GB
$347- 89%

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Alex Glenn – How To Launch an Agency-Focused Partner Program
Files
mp4 icon
Best Practice Sales Process for Agencies - Rachel Jacobs class 2.mp4
mp4 icon
CRO and Lead Generation for Your Agency - Rachel Jacobs class 3.mp4
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Case Study with Keith Gaytam, AgencySnap.mp4
mp4 icon
Creating_Your_Partner_Program_Backlog.mp4
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Guide to Building Your Agency Retainers - Rachel Jacobs class 4.mp4
mp4 icon
How To Implement Wifi Marketing In Your Agency.mp4
mp4 icon
How You Sell a Wifi Retainer.mp4
mp4 icon
How to Choose a Software Partner - Amanda Nielsen.mp4
mp4 icon
How to Define Agency Positioning - Rachel Jacobs class 1.mp4
mp4 icon
How to Move from Selling Time to Selling Value - Jessica Minasian.mp4
mp4 icon
Intro and Onboarding into White Label Wifi Marketing.mp4
mp4 icon
Jessica Minasian - Selling Time to Selling Value.mp4
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Kiite_class.mp4
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Lisa_agency_incentives_class.mp4
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Nicolas Scalice - Retainer Sales And Onboarding SOPs.mp4
mp4 icon
Optimizing Partnerships Through Alignment And Co-Marketing - Gabriel Marguglio.mp4
mp4 icon
PPC_Class_#2_intro.mp4
mp4 icon
PP_Class_#1_intro.mp4
mp4 icon
PP_Class_#3.1_sales.mp4
mp4 icon
PP_Class_#3.2_sales.mp4
mp4 icon
PP_Class_#4.1_setup.mp4
mp4 icon
PP_Class_#4.2-SETUP.mp4
mp4 icon
PP_Course_intro.mp4
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PP_Course_intro_alex.mp4
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PP_Course_trimmed_intro.mp4
mp4 icon
Partner Tiers and Optimizing Retainers - Scott Gellatly.mp4
mp4 icon
Presenting Software (Agnostic vs Partner presentations) - Mark Colgan.mp4
mp4 icon
Rachel Jacobs - Sales Process for Retainers.mp4
mp4 icon
Scaling With Multi-Tiered Agency Retainers - Alex Bass.mp4
mp4 icon
Sunir_shah_prm_class.mp4
mp4 icon
agency_mrr_intro.mp4
mp4 icon
alex_bass_incentives_class.mp4
mp4 icon
attribution_TCMA.mp4
mp4 icon
clodagh_class.mp4
mp4 icon
gazellawifi_white_label_class.mp4
mp4 icon
highlevel_class.mp4
mp4 icon
jay_mcbain_class.mp4
mp4 icon
lee_gladish_class.mp4
mp4 icon
seventh_sense_class.mp4
mp4 icon
why_a_partner_program_50.mp4
  • Best Practice Sales Process for Agencies - Rachel Jacobs class 2.mp4
  • CRO and Lead Generation for Your Agency - Rachel Jacobs class 3.mp4
  • Case Study with Keith Gaytam, AgencySnap.mp4
  • Creating_Your_Partner_Program_Backlog.mp4
  • Guide to Building Your Agency Retainers - Rachel Jacobs class 4.mp4
  • How To Implement Wifi Marketing In Your Agency.mp4
  • How You Sell a Wifi Retainer.mp4
  • How to Choose a Software Partner - Amanda Nielsen.mp4
  • How to Define Agency Positioning - Rachel Jacobs class 1.mp4
  • How to Move from Selling Time to Selling Value - Jessica Minasian.mp4
  • Intro and Onboarding into White Label Wifi Marketing.mp4
  • Jessica Minasian - Selling Time to Selling Value.mp4
  • Kiite_class.mp4
  • Lisa_agency_incentives_class.mp4
  • Nicolas Scalice - Retainer Sales And Onboarding SOPs.mp4
  • Optimizing Partnerships Through Alignment And Co-Marketing - Gabriel Marguglio.mp4
  • PPC_Class_#2_intro.mp4
  • PP_Class_#1_intro.mp4
  • PP_Class_#3.1_sales.mp4
  • PP_Class_#3.2_sales.mp4
  • PP_Class_#4.1_setup.mp4
  • PP_Class_#4.2-SETUP.mp4
  • PP_Course_intro.mp4
  • PP_Course_intro_alex.mp4
  • PP_Course_trimmed_intro.mp4
  • Partner Tiers and Optimizing Retainers - Scott Gellatly.mp4
  • Presenting Software (Agnostic vs Partner presentations) - Mark Colgan.mp4
  • Rachel Jacobs - Sales Process for Retainers.mp4
  • Scaling With Multi-Tiered Agency Retainers - Alex Bass.mp4
  • Sunir_shah_prm_class.mp4
  • agency_mrr_intro.mp4
  • alex_bass_incentives_class.mp4
  • attribution_TCMA.mp4
  • clodagh_class.mp4
  • gazellawifi_white_label_class.mp4
  • highlevel_class.mp4
  • jay_mcbain_class.mp4
  • lee_gladish_class.mp4
  • seventh_sense_class.mp4
  • why_a_partner_program_50.mp4

Perceive the nuances of company companions…

Similar to any profitable relationship, with software-agency partnerships, they should be constructed on equal advantages, belief and communication. Sure, it’s important to give to get. However it’s not that straightforward…

However even when we have a look at advertising expertise (an incredible phase for partnerships), we’re over 7400! And so they all have to develop, or die. And company relationships are a needed consider that development for a lot of of them.

The problem is, most software program corporations have the fallacious interpretation of why an company chooses to ‘accomplice’ with (align with, refer, resell, co-market, and so on…) a specific software program supplier.

And identical to relationships and blackjack, an company taking the big danger of selecting to double-down on any software program is simply chosen for self-preservation.

Earlier than we get into defining what really incentivizes software-agency-partnerships, let me first make clear what it means for an company to ‘double-down’ on any specific software program:

The company is unique to at least one software program per class / use case.
The company devotes assets in studying that software program inside and outside.
The company builds retainers round companies with this software program powering these.
And, the company will even present you invaluable product roadmap suggestions…
That is what we at Partner Packages name an agency-software “Partnership”. And the results of having it may be the lion’s share of your income.

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